‘How we redefined movie premieres in Nigeria’

Founder of Harmony Luxe Event, Adenipekun Oluwanipinmi has said the firm has redefined what movie premieres can and should look like in Nigeria.

He said the combination of speed, creativity, detail, and uncompromising quality has turned it into a blueprint others study and try to emulate.

“Industry observers agree Harmony Luxe has raised the bar for movie premieres and redefined what experiential movie premieres can and should look like in Nigeria. The combination of speed, creativity, meticulous detail, and uncompromising quality has turned the company into a blueprint others study and try to emulate,” he said.

Established as the undisputed leader in luxury movie premieres in Nigeria; he noted that he is setting his sights beyond national borders.

A statement from his media office said: “The turning point came in 2024 when actress, Bolaji Ogunmola, reached out and asked him to handle the premiere of her movie, Ajosepo. Faced with no conventional venue, Harmony and his team took on the challenge: they transformed a flooded parking lot into a world-class event space in less than 18 hours. Everything changed after; the opportunities were endless.

“From that moment, Harmony Luxe became the standard. We are recognised for red-carpet excellence, exaggerated finishing, immersive experiences, unlimited premium food and drinks, creative and large-scale set builds, and an aura of sophistication and steeze.

“Among the most talked-about projects is Gladiator movie premiere at IMAX Lekki — where the team flooded the venue with sharp sand to create a full arena atmosphere.

 “I look forward to expanding into Africa and Europe.We do more destination weddings in Europe and more events in Africa by collaborating with locals and building pocket teams and franchises everywhere possible.

“He has set an even bolder long-term target: the ability to deliver complete, high-end luxury events from concept to flawless execution in under 10 hours.

As Harmony Luxe Event prepares to export its signature style across continents, Adenipekun Harmony Oluwanipinmi is showing that Nigerian event production doesn’t just belong on the global stage it has the potential to lead it.”