In a bid to strengthen customer connection and support households in managing post-festive financial pressures, FoodCo—a top-five retailer in Nigeria and operator of the largest supermarket chain in the South-West—has launched a New Year Promotional campaign.
The campaign offers discounts across a wide range of products, including essential groceries, fresh foods, toiletries, and household items, available at all 23 FoodCo outlets across Oyo, Lagos, and Ogun States.
Commenting on the initiative, Funmi Aiyepeku, FoodCo’s Chief Commercial Officer, stated that the campaign underscores the company’s commitment to delivering sustained value while deepening long-term customer relationships.
She said: “We are pleased to introduce our first promotion of 2026. The post-festive period often presents financial challenges for many households, and this initiative reflects our commitment to supporting customers at a time when value is most critical. At FoodCo, we view initiatives like this as important engagement touchpoints—reinforcing trust, loyalty, and the strong relationships we have built with our customers
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